Content plan templates make it conceivable to trace content material concepts from brainstorming and advent to design, publishing, and packaging. Using a template (or complete on machine) makes it conceivable to align those low-level plans with overarching industry targets.

However, “content plan” is a gorgeous extensive class and manner various things to other folks. For some, this implies a easy editorial calendar.

For others, it’s a full-scale challenge control and content material operations machine.

I’ve used dozens of various equipment, configurations, and templates to regulate content material over time. Here are my favourite templates that span the spectrum from easy to complicated.

Content plan templates for ClickUp

ClickUp is a challenge control and process control device with a complete loose plan you’ll use to get began. It has loads of loose templates you’ll get started with and you’ll customise as regards to the whole lot to compare your wishes.

You can use it to collaborate together with your crew and arrange every level of the content material making plans and manufacturing procedure — from brainstorming and assigning to advent and publishing.

More ClickUp protection: ClickUp evaluate | ClickUp vs Notion | Smartsheet vs ClickUp. 

A template for tying content material and subtasks to high-level targets

If you’re the rest like me, you favor the whole lot from goals and targets to content material and subtasks to be attached. That’s precisely what this ClickUp template is helping with.

It permits you to get started with extensive content material targets and different big-picture goals. You can lay out the whole lot you need your content material to perform and at all times have that shut by means of if you happen to or somebody your crew forgets.

From there, you’ll upload content material concepts and subtasks for every one. This permits you to get extremely granular whilst maintaining the whole lot tied in combination.

There are more than one perspectives, together with calendar, Kanban, listing, grid, extra. Everyone from managers and editors to writers and uploaders can view their paintings in no matter means works perfect for them.

You’ll additionally be capable to arrange content material pillars and observe development for every one.

A beginner-friendly social media content material making plans template

Need a easy method to stay observe of social media content material? ClickUp’s loose social media template is superb for people or companies that want lend a hand managing social content material at excessive volumes throughout more than one channels.

This template makes it simple to devise from the highest down. After the preliminary arrange, you’ll know what to post, which channel it’s occurring, and when to push it reside.

Within every piece of content material, you’ll assign subtasks to other crew individuals as wanted. Say you wish to have a copywriter to position in combination a couple of strains for a ConnectedIn publish however you additionally want a fashion designer to create customized photographs.

With this template, you’ll do each and observe development for all the piece at a better point.

It additionally features a integrated prioritization box and the facility to reschedule content material or shuffle priorities at a second’s understand.

monday.com: Plan complete tasks and content material paintings in a single position

Like ClickUp, monday.com is an all-in-one challenge control resolution. Unlike ClickUp, it’s constructed on relational databases that make it way more customizable and versatile if you wish to put within the paintings to customise it.

It’s loose to enroll if in case you have one or two folks however you’re restricted to 3 tasks. That’s greater than sufficient to take a look at the template out, nevertheless it received’t get you so far as different loose plans available in the market.

More monday.com protection: monday.com evaluate | Notion vs monday.com | Asana vs monday.com.

monday.com’s content material making plans template comes with the whole lot you wish to have to brainstorm, arrange, evaluate, and agenda your entire content material. Whether you’re working a weblog, getting ready movies on YouTube, developing social posts, or a mixture of a majority of these, you’ll get all of the parts you wish to have.

While it does require extra customization than others, it offers you complete keep watch over to make the template paintings the way you do.

You can simply transfer between board, desk, Gantt, and calendar view (relying in your plan) to look the best point of element for what you’re doing.

Want to know general timelines at a look? Gantt chart or calendar view will paintings neatly. Need to look what duties are assigned to you and after they’re due? You can arrange a filtered view that displays your entire paintings throughout all the board in a single position.

With a complete suite of automations on upper tiers, you’ll be capable to arrange absolutely automatic workflows that replace statuses, assign the best folks, alter due dates, and extra.

One of the extra distinctive sides of this template is the facility to add and prepare information.

Notion content material making plans templates

I bring to mind Notion as a clean slate that may be was absolutely anything so long as you’re prepared to position within the time. It doesn’t come preconfigured for challenge control like ClickUp and it’s extra customizable than monday.com.

For some, that’s thrilling. For others, it’s debilitating. If you’re the previous, you’ll love with the ability to tweak each and every atmosphere and structure your machine to compare your personal tastes.

Like the others, it has a loose plan you’ll use to take a look at it out. If you’re a person, this shall be greater than sufficient for rather a while. For groups, the loose plan is extra of a loose trial to look if it’ll paintings for your enterprise.

More Notion protection: Notion evaluate | Coda vs Notion | Notion vs OneNote. 

A bare-bones content material plan template with Kanban and calendar perspectives

If you’re these days the use of handwritten notes or a clean Word document to prepare your content material concepts, this content material planner template is the improve you’re in search of.

Despite Notion’s flexibility, it helps to keep the whole lot easy and is made for absolute newcomers.

The content material inbox is a good way to stay observe of recent content material concepts whilst Kanban view makes it simple to transport concepts thru your publishing procedure, all of the means from ideation and the primary draft to publishing.

It additionally has a calendar view with week and per 30 days choices to simply see what’s forward for every channel.

These two perspectives plus a normal listing view are tough sufficient for people and small groups who post throughout a couple of other platforms.

Any greater than that and also you’ll wish to use the following template as a substitute.

A extra complicated content material template for the whole lot from targets to to-do lists

This template has a large number of options, together with detailed perspectives of various platforms, standalone to-do lists, content material targets, notes, audiences, and a content material calendar.

There’s additionally a space to offload new content material concepts and a number of other perspectives to look content material by means of month, week, or platform. It can really feel overwhelming in the beginning look, however needless to say you’ll customise it to compare your wishes.

It has a large number of parts you’d differently must create from scratch. You can reorganize the whole lot and lay it out another way in the event you favor.

You too can trade the colours in the event you’re now not partial to red.

I additionally like this template as it’s set as much as paintings for more than one channels straight away and it permits you to create separate to-do lists, which don’t essentially should be about content material.

This easy addition can also be nice in the event you’re an entrepreneur with different issues occurring.

Content plan templates for Google Sheets and Excel

If you favor the familiarity of spreadsheets, you’ll perform a little lovely tough issues with no need to make use of challenge control device.

These templates are in particular helpful for solo customers, small groups, and coffee quantity manufacturing environments as they don’t come with as many process control, crew collaboration, or automation features.

Although those templates had been created by means of Smartsheet, neither if truth be told works throughout the device so you’ll use each without cost.

More spreadsheet protection: Excel choices | Learn Microsoft Excel | Use Bard with Google Sheets.

Plan and arrange video manufacturing in Excel

All of the templates thus far are geared in opposition to combined media content material making plans and manufacturing. This one is in particular for managing video in numerous codecs.

From how-to tutorials, buyer good fortune tales, and product demos to explainers and YouTube shorts, it permits you to observe manufacturing at each and every level. And since the ones phases are other from weblog posts and usual social media content material, this one calls for much less customization because it’s constructed for movies out of the field.

You’ll even be capable to tie movies to other purchaser personas all the way through the buying adventure to be sure you’re developing sufficient of the best kinds of movies.

The true wonderful thing about doing so is with the ability to zoom out and spot information for every phase. You’ll must arrange your individual calculations and information visualizations, however the underlying information is all there so that you can use on the other hand you’d like.

Annual content material making plans in Google Sheets

Managing extra than simply movies? This easy content material plan template for Google Sheets is the easier selection if you wish to keep on with a fundamental spreadsheet.

It permits you to plan content material month by means of month for a whole yr.

It even comes preloaded with main vacations so that you don’t have to regulate your publishing agenda when the ones dates pop up rapidly.

For every piece of content material, you’ll set a date, applicable match, identify, standing, description, and proprietor, letting you keep on best of crucial main points with out being slowed down with too many beside the point fields.

There’s a prime sheet that displays your entire content material, together with titles and customized statuses. It’s a great spot to brainstorm concepts and upload the ones subjects on your calendar while you’re able.

Each month has a separate sheet which makes it simple to dig deeper into the weeds as wanted.

How to create your individual content material plan

Content plans are available all flavors. Starting with a template can lend a hand steer you in the best course, however you’ll at all times customise them or create your individual.

I’m a large fan of customizing templates because it makes them hyper-relevant on your state of affairs. It additionally forces you to take into accounts your processes and the way they’d paintings in a super global. Don’t be afraid to mess around, check out new issues, and tweak the whole lot through the years.

If you’re extra taken with developing your individual, you must take into accounts:

• Your content material or industry targets and goals.
• The kinds of content material you need to create (blogs, social posts, movies, and so forth.).
• Where you’re making plans to distribute your content material.
• Your content material business plan.
• Publishing frequency throughout other platforms.
• Different segments of your target market.
• Your content material advent procedure.
• The information and stats you wish to have to make selections.

All of those parts paintings in combination to create an efficient content material plan. I strongly counsel pondering thru all of this stuff even though making a decision first of all a template as a substitute.

This will be sure that you don’t omit the rest.

How to select a content material plan template

No two content material plan templates are the similar. Because the time period is so extensive, it could possibly imply the rest from a easy listing of content material concepts to a complete fledged challenge control machine that covers content material advent and different advertising actions.

Here are some things to remember when deciding which one (and which platform) to make use of.

Solo content material making plans vs. crew collaboration

If you’re making plans content material by yourself, move with no matter feels just right. Try out a couple of other platforms and templates to look what works perfect with the way you assume.

For groups, you must be extra considerate to your choice. You can nonetheless check out other choices, however attempt to steer clear of bringing crew associates right into a machine in the event you’re now not going to proceed the use of it. This can really feel a little bit like whiplash.

I counsel in reality pondering thru what you need the method to appear to be, how crew individuals will notify every different, the place information will reside, and who will do what.

It’s additionally vital to imagine the tech savviness of your crew. Some folks would possibly just like the countless probabilities with Notion, others would possibly paintings higher with one thing acquainted, like a spreadsheet.

Level of customization

This segment is extra about opting for a platform that permits you to do the whole lot you need to. If you need to make a large number of customizations, a spreadsheet most certainly received’t do. If you need one thing that’s not possible to wreck, one thing like Notion isn’t a good suggestion.

In phrases of customizability, Notion has probably the most flexibility, adopted by means of monday.com, then ClickUp, then spreadsheets.

The additional down that listing you move, the fewer you’ll be capable to tweak.

There’s not anything unsuitable with both course, simply needless to say sure platforms are higher for sure personal tastes.