Asus reveals Nvidia RTX 5070 launch pricing, and while one model is at MSRP – thankfully – the others make me want to give up my search for a next-gen GPU

March 5, 2025

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Asus reveals Nvidia RTX 5070 launch pricing, and while one model is at MSRP – thankfully – the others make me want to give up my search for a next-gen GPU

March 5, 2025

Asus has given us the main points of its RTX 5070 launch fashions
Three variations of the RTX 5070 are being launched, and one is at MSRP
Nevertheless, the opposite two RTX 5070 variants look steeply priced, and there are hints that inventory is likely to be scarce (on high of rumors saying the identical)

Asus has revealed particulars of its RTX 5070 graphics playing cards for the launch day of this new Nvidia GPU – which is right now, in case it escaped your consideration – and it’s not excellent news. Sadly, it roughly confirms our fears across the potential shortage of inventory, and probability of inflated pricing.

VideoCardz was keen-eyed sufficient to note the submit from Asus on Reddit outlining the RTX 5070 launch particulars, and there might be three fashions in the stores later right now (in beneath a few hours, in concept).

The constructive information is that there’s a mannequin from Asus which debuts on the official MSRP set by Nvidia, which is $550 within the US. That is the entry-level Prime taste of the RTX 5070 (and presumably it’ll be consistent with Nvidia’s really useful pricing in different areas, too).

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Nvidia RTX 5070 early pricing hints at loads of GPUs on the MSRP – however I’ll imagine it after I see it
Some RTX 5090 and 5080 GPUs have severely inflated worth tags, climbing as excessive as 70% over MSRP within the case of 1 Asus mannequin

In order for you the Prime OC mannequin, although – the overclocked model of this baseline graphics card – Asus has jacked up the asking worth to $700.

You’ll want a fatter pockets nonetheless to avail your self of the Asus TUF Gaming version of the RTX 5070, which suggestions the scales at $740 – which I ought to notice is just simply shy of the MSRP of $750 for the RTX 5070 Ti, a far superior graphics card.

These are the costs you’ll discover on the Asus on-line retailer within the US, and at different retailers which ought to comply with these MSRPs. Moreover, these are the one three fashions launching right now, which as I’ll talk about subsequent, is one other ominous signal.

(Picture credit score: Pals Inventory / Shutterstock)

Evaluation: Prime mover, however Prime OC – not a lot

The truth that Asus is just kicking off with three RTX 5070 fashions is a reasonably hefty trace that inventory goes to be very mild, as are the ideas dropped elsewhere in that Reddit submit. There may be an Asus ROG Strix model of the RTX 5070, we’re advised, nevertheless it isn’t going to be on sale from the get-go.

Asus states that: “Sadly, the ROG Strix playing cards is not going to be obtainable Day 1. There may be at the moment no ETA for when these playing cards might be obtainable.”

That sounds fairly gloomy, then, and Asus doesn’t appear hopeful that the top-end mannequin might be out anytime quickly. When you think about this within the chilly mild of all of the rumors in regards to the RTX 5070 having poor ranges of provide, as soon as once more it seems to be like this is likely to be an Nvidia Blackwell launch of the paper-thin variety. A subject day for scalpers and bots, if you’ll (once more).

The pricing from Asus is worrying right here, too, pushing what needs to be a mid-range GPU into upper-mid-range territory. Okay, so that is to be anticipated with some top-tier customized graphics playing cards, however what in regards to the distinction between the Asus Prime and Prime OC right here – which is $700 vs $550 for a little bit of an overclock on the latter. A 27% worth improve, in different phrases.

Granted, we don’t understand how a lot of an overclock it’s – Asus nonetheless hasn’t listed the increase speeds for these playing cards, they’re nonetheless ‘TBD’ on the official specs pages – however nonetheless, we are able to have a look at the identical Prime and Prime OC variants of the RTX 5080 to get a good suggestion of what to anticipate.

So, what do you have to anticipate? Within the case of the RTX 5080, the overclocked Prime heaps on a complete 45MHz to the max clock velocity (reaching 2685MHz versus 2640MHz). Okay, so you may be getting a greater construct high quality with the board, little question, and possibly extra overclocking headroom for fanatics – however a worth hike of 27% with the RTX 5070’s overclocked model of the Prime feels… opportunistic at greatest, cynical at worst.

As a result of Asus is aware of that these graphics playing cards are going to fly off the cabinets, and so folks will in all probability pay a sizeable premium to safe one (and keep away from paying much more of a premium from a scalper, probably).

Not less than the entry-level Prime is at its MSRP, however there’s some doubt round that too, with VideoCardz being skeptical about whether or not a worth hike is likely to be utilized briefly order following right now’s launch. Will this card maintain on the MSRP degree past this week? Properly, possibly, to be honest, as the bottom Prime mannequin of the RTX 5070 Ti continues to be holding at $750 (on the Asus on-line retailer, and at Newegg, for instance).

However that raises the query I already touched on: why purchase the Asus TUF incarnation of the RTX 5070, which bear in mind is pitched at $740, when you would get the Prime 5070 Ti variant as an alternative, for simply ten bucks extra? (If it wasn’t out of inventory, that’s).

The Ti spin is so significantly better, in any case, and it completely wouldn’t make sense to get the TUF 5070. Until, in fact, it’s the one mannequin truly obtainable, and also you’re determined to get a slice of Nvidia’s Blackwell motion. That mentioned, inventory of the RTX 5070 is just about assured to be shaky at this level, given all of the rumors, and so this query will in all probability be solely theoretical later right now, when gross sales of the RTX 5070 are dwell for a number of milliseconds – after which stock runs dry.

We will see, however the best way Asus has lined up pricing for these RTX 5070 fashions doesn’t make loads of sense (except for the angle of pushing earnings).